The Swiz

We want a big event to raise awareness that she is still missing. It wouldn’t be a one-year anniversary, it will be sooner than that.

There is a wholly innocent explanation for any material the police may or may not have found.

Behind the ostensible government sits enthroned an invisible government owing no allegiance and acknowledging no responsibility to the people.

Nobody cares how much you know, until they know how much you care.

The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly – it must confine itself to a few points and repeat them over and over

Think of the press as a great keyboard on which the government can play.

All propaganda has to be popular and has to accommodate itself to the comprehension of the least intelligent of those whom it seeks to reach.

By the skillful and sustained use of propaganda, one can make a people see even heaven as hell or an extremely wretched life as paradise.